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Make Your Site SELL

Your Web site either makes the sale, or it doesn't. Ninety-nine out of a hundred sites still don't get the order.

We blame that on suspicious, scared Web-consumers.

Wrong.

Make Your Site SELL! 2002 is about joining the one in a hundred who sell, really sell, on the Net.

Master the Big 3 of product, site-selling,and traffic-building, and there's simply no way to fail.

No book, no manual, no training program comes close to MYSS! 2002 in showing you how to sell on the Web. From product to stores, from site-selling to traffic-building, it's ALL here.

And it all *WORKS*...

This is not theory -- MYSS! 2002 is packed with lessons learned from the school of hard knocks. Its easy-to-understand approach is evergreen, ever-valid.

The Internet is like a huge opportunity knocking, no it's POUNDING, on your door. Never has it been so *cheap AND
possible* to build a business. Open that door... now.

Why NOW? Two BIG reasons...

1) Right now, the Net is still relatively SLOW. Big glitzy sites take too long to download -- so it's cheap to develop a solid site that SELLS!

And...

2) Search Engines are STILL great bargains. You'll never get a better chance to attract targeted traffic for such cheap out-of-pocket expense.

But... in a few short years, it will be much harder to push that door open. You may not be able to even get your foot into it.

Why not?

Because everyone will be surfing at megabytes per second, and the Search Engines will continue to find ways to charge more and more for traffic. The level playing field "for the rest of us" will be gone.

For now, though... you don't have to be rich to "make it."

*You just have to be smart.*

MYSS! 2002 will make you SMART.

BUT PLEASE... do *more* than read it. USE the information. If you APPLY the lessons well, you WILL succeed.

Launching a Web business is far simpler than a real-world business. To succeed in a Web-based venture, you only have to make good on three STEPS, each one directly under your control... Develop a great product -- position it for Web sales. Build a site that really sells. Attract targeted traffic to the site.

If you master The Big 3 your Web biz must succeed. Why?... Because there are no other variables.

Here are two simple examples of everyday people who mastered the Big 3 by following MYSS!...

Yes, if you master the BIG 3, you will succeed. Of course, the catch is that you must succeed at all three!

Or, do you have a killer site and a wonderful product... but no traffic? You're equally finished. No doubt about it. If you want to generate significant Web sales you must fit all three pieces together perfectly! You must excel at all three STEPS. So the MYSS! 2002 package includes it all, mastery of all three STEPS...

Product development, positioning, and testing -- Little has been written on this all-important topic. Thoroughly track-tested-and-proven, this digital volume explains it all in simple and practical terms.

Site-selling -- "Experts" (writers who've never sold anything) have written books on site design, on technical implementations, and on countless other e-commerce topics. But this is the first and only comprehensive book that says, from actual experience...

Here... Here is exactly how to make your site SELL!

Traffic - building -- There has been a ton of literature on this, most of it wrong or 2-3 years behind-the-times. This book narrows it down to what works, and how to accomplish it in the real world, now. Equally important, it steers you away from all the time-wasting strategies that are so widely marketed.

MYSS! 2002 is *not* meant to be read and forgotten. It is the ULTIMATE ONLINE REFERENCE BOOK. The book contains literally thousands of hyperlinks...

- links to and from the extensive Index

- links to and from the Table of Contents

- links to and from the Glossary

- links within the content of the book

- links to the Web

These links make it a snap to get the info you need... FAST!

Looking for how to design a Response Form? Simple -- just open the extensive Index and click-click... you're there in a flash.

Need to evaluate a product for Web appropriateness? Effortless -- just open the TOC and link to the appropriate chapter in the Product Volume... click-click!

Keep this digital book close to your clicking finger at all times! Use it... over and over, and over again! :-)

MYSS! 2002 is divided into 4 "content volumes"...

- Site-Selling Volume -- Everyone worries about traffic. But if your site doesn't SELL, you waste all that nice traffic. Learn how to increase your sales site's Conversion Rate.

* The Trial version of MYSS!2002.pdf contains the first 4 (of 20) chapters, including an extremely important chapter about the "Most Wanted Response." More on this below.

- Product Volume -- everything you need to know about developing, evaluating, positioning, pricing, and testing products for the Web.

* The Trial version contains the first page only. This file is provided for technical reasons -- it enables hyper-linking into this file. Otherwise, you'd get weird error messages.

- Store Volume -- covers the process of selling multiple products online, from ten to a thousand or more SKUs (Stock Keeping Units). Learn how to design your online store effectively and to maximize usability.

* The Trial version contains Chapter 1 to 1.3 inclusive.

- Traffic Volume -- follows the "what works and what doesn't" approach to building targeted traffic (especially in the ever-evolving Search Engine world). It covers all the online and offline ways to build a steady stream of motivated buyers to your site.

* The Trial version contains the introductory Chapter 1, and part of the second chapter which outlines some of the biggest time-and-money wasters that marketers are misled into using. This preview will give you a flavor of where we're heading . :-)

The bottom line on e-commerce...

If you have a great product, and a site that SELLS, and can bring targeted traffic to your site cost-effectively, you *will* succeed. There are *NO* other variables. MYSS! 2002 covers it all.

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To get a COMPLETE picture of what the entire MYSS! 2002 includes, please don't miss these two important navigational volumes...

- Table of Contents (TOC) -- a terrific navigational aid. Scan the various chapters and sub-chapters. See something important? Just click on the title.

* The Trial version contains the whole TOC. For a full listing of what MYSS! 2002 covers, review the TOC. You'll see that no stone is left unturned. No matter what you want to know about selling on the Web, MYSS! 2002 has it!

- Index -- this is invaluable for getting the info you need... FAST!

* The Trial version contains the whole Index. It will give you a great idea of the all-encompassing completeness of MYSS! 2002, and of its sheer day-to-day usefulness. No matter what you need to know about selling on the Net, MYSS! 2002 has the info you need!

The Index and the TOC make MYSS! 2002 THE unbeatable online Web-sales REFERENCE book. No answer is ever more than a click or two away at ANY time you need some help.

--

The MYSS! 2002 Trial also includes a Glossary -- don't know what a word means? Click to the Glossary.

* The Trial version contains the whole glossary. The Glossary is *not* meant to be read from "cover to cover" -- it's too boring! In case you hit any terms you don't know, just link here for an explanation.

MYSS! 2002 empowers you to win on the Web. My greatest wish is to hear your success story.

Whoops! Hear that sound? It's the Internet pounding on your door of opportunity. Kick it open and cyber-succeed!

All the best,
Ken

P.S. MYSS! 2002 costs substantially less than US$30. Together with our "no questions asked" 100% Money-Back Satisfaction Guarantee, you simply can't make a mistake with MYSS! 2002. Order now...

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